New Yu-Gi-Oh! Merchandising Deals by Konami Cross Media

Ready for the 2023 Holiday Season

Konami Cross Media, at Brand Licensing Europe, the major licensing convention in Europe, announced new merchandising deals via Jennifer Coleman, their vice president of licensing and marketing.

It is noted the new merchandise line is intended to target the Gen Z portion of the Yu-Gi-Oh! fandom, and should be available for the 2023 holiday season.

Their newest licensing partners are:

Fashion UK, a clothing firm that sells clothes based on popular brands and IPs.

Kovert, a US based manufacturer of Gym goods and clothing based on anime IPs.

Mister SFC, a company that sells jewlery and Funko Pops. They’ve stated their jewelry is intended to line up with the 25th anniversary of the card game.


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NeoArkadia is the 2nd Number of "The Organization" and a primary article writer. They are also an administrator for the forum Neo Ark Cradle. You can also follow them at @neoarkadia24 on Twitter.

3 thoughts on “New Yu-Gi-Oh! Merchandising Deals by Konami Cross Media

  • October 4, 2023 at 2:48 pm

    Target the Gen Z portion?? They actually play YGO like that? Thought Fortnite was the only thing they know.

    So what? Are they finally bringing Rush Duels to TCG? But then again, this whole thing is centered around Duel Monsters and not the rest no doubt.

    • October 6, 2023 at 6:34 am

      Hey, we totally play Yu-Gi-Oh! Some of us choose to crank 90s, some choose to play OTKs. I do both!

      Anyway, Yu-Gi-Oh Jewelry sounds sweet! I’d totally buy something like the Zexal Key made with real good or something like that,

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