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I wonder if this is some part of wider branding plan or so such.
Starting April 1st, 2026, “Konami Friendly Shops” will be renamed “Yu-Gi-Oh! Card Game Official Tournament Stores” (short hand: “OTS”!). The “Konami Friendly Shops” you’re used to that have handled official events such as “Yu-Gi-Oh! Day” will be changing their terminology to “OTS”. The same events will continue to be held.
Source: V Jump
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